Keyword Research


Are you looking for a way to gain an edge in the digital marketing world? Then Keyword Research is a must!


Our service provides comprehensive keyword research and analysis that can be used to improve your search engine optimization (SEO) efforts, drive more traffic to your website, and increase conversions.


We take the time to analyze relevant keywords related to your business or product and provide detailed insights into their performance.


We also use our expertise in SEO best practices so you know exactly how these keywords should be implemented on your website. With our powerful keyword research tools, we will help you find the right combination of words that will give you maximum visibility online.


So don't wait any longer - try out Keyword Research today and watch as our services transform your digital marketing strategy!

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What is Keyword Research?

Keyword research is an essential tool for any successful digital marketing strategy.


It helps businesses identify the best keywords and phrases to use in their content, as well as understanding which words are most relevant to their target audience. By conducting keyword research, businesses can devise effective SEO strategies and maximize their online visibility.


At its core, keyword research is all about understanding the words people use when looking for your business or product online. Our experts can help you discover these keywords and phrases, analyze their performance, and optimize them for maximum impact. Keyword research paired with a digital marketing consultation is a great place to start if you are looking to grow your online presence.


We also provide insights into how competitors are using relevant keywords and how to outrank them in search engine results pages (SERPs).

showing some keyword research

Our Keyword Research Strategy

Having a great list of keywords to target is an important part to a holistic digital marketing plan.


Making sure you go after keywords that will bring in interested customers is necessary when performing search engine optimization or running paid search engine advertisements.


Here is how we come up with relevant keywords for our projects:

  1. Define your target audience: Start by identifying your ideal customer and understanding their needs and pain points. This will help you determine which keywords they are most likely to search for when looking for products or services like yours.
  2. Brainstorm keywords: Create a list of potential keywords that you think your target audience might use when searching for your product or service. Include both broad and specific keywords, and use tools like Google Suggest or AnswerThePublic to generate additional ideas.
  3. Conduct keyword research: Use keyword research tools like Google Keyword Planner, Ahrefs, or SEMrush to evaluate the search volume, competition, and relevance of your chosen keywords. This will help you identify the most profitable keywords to target.
  4. Analyze your competition: Research your competitors and see which keywords they are targeting. Look for gaps in their strategy that you can capitalize on, or identify areas where you can differentiate yourself by targeting different keywords.
  5. Refine your list: Once you have evaluated the potential keywords, refine your list to include the most relevant and profitable ones. Focus on long-tail keywords, which are more specific and have less competition, and incorporate them into your website's content and metadata.

Frequently Asked Questions

Have a question? Check our FAQs below or feel free to give us a call at (479) 334-0472.

  • How do you do keyword research?

    Start by creating a broad list of your topics, and google a few of them. You can use the related searches at the bottom of the SERPs page to find more keyword ideas. Build a list of all relevant keywords that have search volume. You can check the search volume by using Google Trends.

  • Is keyword research the same as SEO?

    Keyword research is different from SEO. Keyword research is an important part of the search engine optimization process.

  • What is the best keyword research tool?

    Google itself is the best SEO tool in general. However, SEMrush and Ahrefs are great places to start.

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